Tuesday, 26 August 2014

Intel poised to launch luxury smart bracelet at Barneys

Intel poised to launch luxury smart bracelet at Barneys

Intel, moving beyond just making the processors inside tech gadgets, is expected to announce its first luxury smart bracelet in the next few weeks, according to a person familiar with the matter.
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Barneys New York will sell Intel's new smart bracelet.Credit: Getty Images
The bracelet is being engineered by the tech company, designed by fashion house Opening Ceremony, and sold at luxury retailer Barneys New York. Intel in January announced plans to move into the wearables market with Internet-connected or smart devices at the Consumer Electronics Show, unveiling plans to make the bracelet in partnership with Barneys and Opening Ceremony as part of the effort.
"One of the greatest opportunities for wearable technology as a concept to be successful is fairly simple -- to design a beautiful accessory that our customers would desire," Daniella Vitale, COO of Barneys New York, said Jan. 6. "It is exciting to be part of an elite group of brands to bring the reality of smart fashion to life."

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