At the WinHec conference in China on Tuesday, Microsoft's operating system chief Terry Myerson told Reuters that "we are upgrading all qualified PCs, genuine and non-genuine, to Windows 10." The remark was aimed at China where software piracy has been a huge problem for Microsoft. But the news certainly brought smiles to the faces of anyone who runs a non-genuine copy of Windows 7 or 8.1 and suddenly thought that an upgrade toWindows 10 would bring legitimacy.
Windows pirates may need to wipe those smiles off their faces. A spokeswoman for Microsoft clarified the upgrade process to CNET, indicating that the version of Windows 10 doesn't magically become licensed if you upgrade from an unlicensed version:
With Windows 10, although nongenuine PCs may be able to upgrade to Windows 10, the upgrade will not change the genuine state of the license. Nongenuine Windows is not published by Microsoft. It is not properly licensed, or supported by Microsoft or a trusted partner. If a device was considered nongenuine or mislicensed prior to the upgrade, that device will continue to be considered nongenuine or mislicensed after the upgrade.
PC sales may be in a slump and Windows 8 demand has been lackluster, but Windows continues to be one of Microsoft's core revenue generators, both on the consumer and corporate sides. As such, the company obviously loses a chunk of change anytime a non-licensed version of Windows is installed. Pirated versions of Windows have especially been prevalent in China where around 75 percent of PC software is not properly licensed, Reuters said, citing recent studies.
In 2011, then-CEO Steve Ballmer told employees that Microsoft's revenue in China represented only 5 percent of sales in the US, implying that much of its software in China is pirated and unlicensed.
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