MIT's Technology Review magazine is launching a “Semiconductor Innovation” newsletter. The newsletter will describe R&D, entrepreneurial pursuits, and economic and technological analysis of the semiconductor industry. The editors of this newsletter claim that the chip industry, “…is on the threshold of dramatic change,” although they don't mention what this change entails. The twice-monthly electronic newsletter costs US$795 annually, and this price includes a discount from the regular price. A free sample issue is available, and contains stories on subjects such as, “souped up opto-chips,” and, “3D integration process.” The newsletter also has prominent, bold bylines featuring statements such as, “…making three-dimensional semiconductors is like building a house on expensive land.” Semiconductor Innovation appears to be directly competing with MDR's Microprocessor Report, which provides similarly expensive and proprietary analysis. Technology Review may have made a mistake in charging so much for a subscription. If the company charged a fraction of the current subscription price, the sheer volume of subscribers might rise enough to increase total revenues. As it is, the newsletter appears to be aimed at busy executives who would be willing to pay a premium for condensed industry news and terse economic and technological analysis.
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